Riverway Current | Blog

The Story Behind Culture on the River

Every great community space starts with a vision—but what truly brings it to life are the people who gather there. Have you ever wondered how Culture on the River came to be? It all began with the WEDC Vibrant Spaces Grant Program, which helped transform new green spaces in Sauk City and Prairie du Sac into welcoming places for the community. From there, a simple question inspired something bigger: How do we fill these spaces with life? The answer became Culture on the River—a free summer series

Stephanie Brickl

How to Make Your Brand Look More Professional

Looking more professional doesn't always require a complete rebrand. Small, consistent changes can have a big impact on how customers perceive your business. In this week's marketing tip, we're sharing five easy fixes you can implement right away—from using your logo consistently to improving your photos and simplifying your designs. These quick adjustments can help build trust, strengthen your brand, and create a more polished presence across all your marketing materials.

Stephanie Brickl

June Tunes Returns to Meyer Oak Grove Park This Summer

Summer nights in Sauk Prairie are about to get even better as June Tunes returns to Meyer Oak Grove Park in Sauk City every Tuesday in June from 6:30–8:30 PM.

Sue Banta

Merrimac Railroad Bridge Rehabilitation Complete, Strengthening Regional Industry

The Merrimac Railroad Bridge in the Town of West Point, WI has officially reopened following a $25.5 million rehabilitation project completed on April 29, 2026. Federal, state, and local partners collaborated to upgrade the 2,200-foot bridge to modern standards, allowing it to support full-capacity rail cars up to 286,000 pounds. This improvement eliminates previous weight restrictions that forced local manufacturers to light load shipments, helping businesses in Sauk County remain competitive and improving

Community Expo 2026: Eat • Explore • Connect

Join us for Community Expo 2026 on June 18 at Culver Community Park—an evening of connection, visibility, and engagement for local businesses and the Sauk Prairie community.

Sue Banta

The Hidden Burden We Leave Behind - Aligned Home Solutions

This blog highlights the often-overlooked burden loved ones face when sorting through a lifetime of belongings after a loss. It encourages intentional decluttering as an act of care—helping create a lighter home now while easing the emotional load for family later. Contact Alyssa at Aligned Home Solutions.

Alyssa Mitchell

Stay in the Know

Ever wonder what your Chamber staff and volunteers are up to? From supporting affordable housing and revitalizing downtown with arts and community events, to helping local businesses grow, they’re busy behind the scenes making Sauk Prairie a stronger, more vibrant community. Follow our updates, volunteer, or stop by to see how we’re working hard for YOU!

Tywana German

You Don’t Need More Ideas — You Need a Simple Plan

Marketing doesn’t need to be complicated — it needs to be consistent. If you’re stuck wondering what to post, try a simple 4-week rhythm: tell a story, answer a common question, show behind the scenes, then make an invitation. When you remove the daily guesswork, marketing becomes manageable — even for small teams. Consistency builds momentum.

Stephanie Brickl

Upcoming Referendum

Sauk Prairie School District Referendum – April 7 Ballot Voters will consider two referendum questions this April: one to fund critical facility upgrades at Sauk Prairie Middle School and Grand Avenue Elementary, and another to support operating costs to maintain student programs, extracurriculars, mental health services, and staff recruitment. Learn what’s included, how it impacts taxpayers, and access the district’s tax calculator to estimate your impact. Superintendent Jeff Wright welcomes questions and

Jeff Wright

March Momentum in Sauk Prairie

March is bringing renewed energy to Sauk Prairie. Following a successful Chamber Bowl event, the Chamber is launching its 2026 Coffee & Coaching Series featuring leadership development with Tina Hallis, PhD, and continuing its Retail & Beyond Roundtable discussions focused on practical business solutions. As spring approaches, members are encouraged to take advantage of Chamber benefits and prepare for upcoming events like Spring Swing and Community Expo. The season is focused on growth, connection, and

Sue Banta